When we came up with the term, ‘You Can See it From Here’, we were trying to create a campaign which encouraged visitors to stay in the area for more than a day trip and over the past ten years, it has worked wonders.
‘I’d like to submit my recommendation for Steve Roper. I have had the pleasure to work with Steve and would like to recognize his creativity and professionalism. Steve was a major player on our behalf and did magnificent work’.
- Rick Hart. Executive Director.
North Olympic Peninsula Visitor and Convention Bureau, Washington.
We picked five and also added Victoria, British Columbia as an area to visit while in the Port Angeles area and highlighted how pleasant a trip it was aboard the venerable Coho Ferry from Port Angeles to Victoria. The campaign ran in Outside Magazine, National Geographic and across virtually all major newspapers throughout the Pacific Northwest –creating awareness to a destination, which was in need of recognition.
In the first year the campaign ran, visitation was up 19%.
You can review a few of the images above and follow further updates on our Blog >
Mention the Pacific Northwest
and the images start to
ancient glaciers that
adorn the peaks of
Olympic National Park.
Lush massive trees
and the amazing array
of the color green
evident in the forests.
You can see it from