In 2004, I was asked to re-design the Partymart Web Site.
At far left, you can see an example of how the site looked and in the middle is the first home page of the new web site with an all new logo, which the company is still using to this day. At far right, we inserted the most recent e-Newsletter we created for them in 2010.
The point of the post is my belief that creative people are wildly underpaid for Logo Design. When we were asked to begin work on this project, we were very pleased… it meant a complete new design and identity for the company which we could create from scratch, which we did in one of those presentations which we knew we had created the right identity. The Partymart Logo of the P with the hat was accepted and now, seven years later has become an integral part of their business and brand awareness.
During that time, we have built the visitation to the web site to over one million visitors per year.